If you are familiar to Digital Marketing World then you must have heard of Affiliate Marketing. It is one of the most successful and easiest way to make money online. If you are not aware of Digital Marketing or want to explore more about it please though A Complete Beginners Guide To Digital Marketing.
Introduction to Affiliate Marketing
It is a type of digital marketing where you refer/promote a product on behalf of a online based company and when someone buys that product based on your promotion or referral you will get the direct commission from the company. By simple definition, Affiliate marketing is a referral arrangement in which an online retailer pays you a commission when users purchase their product from your referral link.
There are other ad Networks which pays based on clicks or views, but Affiliate marketing works on a CPA (cost-per-acquisition). In other words, you only earn a commission when someone purchases.
How Does Affiliate Marketing Work?
Affiliate marketing is very simple. There are lot of eCommerce companies who spent billions in advertisement and promotion of their products. Affiliate Marketing is part of their promotion.
How to Start Affiliate Marketing From Scratch?
There are many ways by which you can start Affiliate Marketing. But Firstly you need a platform for affiliate Marketing.
You can use any of these: A Blog or website, Facebook Page, Instagram Account, Twitter account, Direct message or Using any other messaging platforms.
Second is to Find out a product or company you want to promote. You can also promote multiple products or multiple companies. But it’s recommended to select a product based on your niche or platform. Don’t worry if you are unsure or confused about the product.
The best company to start with are all the giant eCommerce websites like Amazon, Walmart, Lazada, Flipkart, Myntra, and Shoppersstop etc. The reason to choose these companies because of their wide range of products also they have Targeting based ads which we will be discussing later.
Third step is to Sign-Up and create a affiliate account in any of these websites. Let’s say you want to be a affiliate of Amazon then you just need to open your browser and search like below.
Upon searching, on the first result itself you will see the Amazon Affiliate Program. The same process applies for other eCommerce websites as well.
Then you can see there is a option called “Join Now For Free” just above that there is another option to choose the country whose products you want to product. Just select anyone and Join.
The Next step is filling all the account and Payment details. Once filled you are ready to start affiliate marketing with Amazon.
Same process can be followed for other sites as well. As of now Amazon is best website to do affiliate marketing. Please read to know How to start Affiliate Marketing with Amazon.
Affiliate Marketing Step by Step Guide
Well now you are all set to start Affiliate Marketing. Now next step is to choose a product. Once you are ready with your product you need to decide how you are going to promote that product.
As I said earlier there are many ways by using which you can promote. If you want to promote it using your blog below example is for you.You just need to copy the html code for that product link and paste it in your blog. If you want to promote the product via Facebook page or direct messaging just generate the affiliate link for that product and promote it anywhere. Below is an example affiliate Link of MI Band 2.
Well this does not stop here, imagine a festival is going on and everyone is busy in buying goodies for their families, at that time you can pick any bunch of products based on the demand and promote anywhere.
Let’s say you brought a new Mobile phone and your friends and relatives are really impressed, you know what you have to do.
Like this you can promote any product starting from garments to heavy electronics. Because buyers are everywhere you just need to look for them. Promote it with Right Audience and make money online. So simple isn’t it?
Affiliate Marketing Business Plan
Planning if very important for affiliate marketing. You have to analyse the market needs. For example if you are promoting Jackets in summer no one will purchase right? So little bit of smart work is needed as below:
- You wanted to promote some electronics items in your Facebook Page or Blog.
- Create a suitable post on current electronics trend or write product details for some of electronic items.
- Below the post share the affiliate buying link.
- This will boost your conversation rate, because you must have visited some review websites before buying that product and if you like it then you buy by clicking the purchase link.
This is one of the most simplest affiliate Marketing Business plan.
Affiliate program Commission rates
Commission rates? Probably this is another most important question for all the beginners. Well you will glad to know that Affiliate marketing has decent commission rates.
The giant websites like Amazon, Walmart, Flipkart, Lazada, Click-bank & eBay has commission rates varying from 3-25% of the base price of the product. Also it depends on the product, like for the eBooks and books the commission is maximum where else for mobile phone it is minimum.
Best Affiliate Marketing Websites 2018
Below are list of some best affiliate marketing websites.
- Amazon Associates
- Click Bank
- Bluehost Affiliate Program
As I said earlier Affiliate marketing is very easy only little bit of smart work is required. Look for right product and promote in-front of right audience at right occasion. Then nothing can stop you.